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Akhtar Khan

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Founder and CEO, Stars Enterprise (under formation)

8 points

Professionally qualified finance person, with over 35 years' experience at C-levels in industry, with few years in the big 4.

Feb. 19, 2012

Akhtar Khan and 13 other people answered this question

How can a business launch a successful Facebook fan page?

The main thing to have is a way to get the target customers to become your page viewers. Friends do not matter, customers do. more

Digital Marketing

Inbound Marketing

Jan. 22, 2012

Akhtar Khan and 27 other people answered this question

Which social website is best for business use?

I agree with Jon. LinkedIn is the best, irrespective of what your business is. The Groups give you a very diverse audience to what you say. Be selective, join all groups that matter, and participate. Say what will attract people to you, and bingo, they ... more

Online Marketing

Jan. 9, 2012

Akhtar Khan and 20 other people answered this question

Have you ever received a spam LinkedIn invitation?

I usually accept all invitations, but do not understand how my 'friends' get to send me the invite. When you say the person is a friend, LinkedIn asks for the email. Is there some fault in the system, I wonder. I have developed some very ... more

Social Business

Nov. 2, 2011

Akhtar Khan and 17 other people answered this question

How do I compete with businesses that can offer similar products/services at a lower cost?

If all things are equal with the products or services, then you need to look at the price at which you buy as your supplier may be charging you more. If that is the same, then your overheads may be high. Once you have the ... more

Nov. 2, 2011

Akhtar Khan and 46 other people answered this question at this roundtable

Customer 2.0 Is Mad as Hell [11/3 @ 11 am]

Are face-to-face conversations still the most powerful way to connect with a prospect?

In my opinion, and I do not look at the negatives. The best communication is in writing, where both parties can express their points of view, and develop an understanding. Telephone is next, provided both are good talkers and listeners. A monologue or an exchange ... more

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