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Andrew Spoeth

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Sr. Manager, Marketing Programs, Marketo

8 points

Oct. 3, 2011

Andrew Spoeth is now following Brielle Nikaido and 3 other people

May 18, 2011

Andrew Spoeth and 17 other people commented on this post

Focus Expert Meetup: Wednesday, May 18th, San Francisco, CA

What's this about a shirt?
Looking forward to it. Thanks for the invite.

Expert Services

Expert Services Networking Event

March 13, 2011

Andrew Spoeth and 8 other people answered this question

Where do the balls get dropped most often with inbound leads/demand generation?

There are several things that can go wrong, but the most common is lack of a smooth lead transition between marketing and sales.
- Leads are not followed up with at all
- Leads are followed up with, but not right away
- Leads are followed up with ... more

Craig Rosenberg

Sept. 22, 2010

Andrew Spoeth recommends this answer by Jon Miller

I've heard that Eloqua is losing market share to Marketo- is that true?

Hi Adam,
While Joe is right that the marketing automation market is growing overall, we at Marketo believe we are growing market share much more quickly than any other vendor. In fact, our revenue growth in absolute terms (not just percentages) is on track to be ... more

Marketing Automation

Marketing Automation Campaigns

Sept. 14, 2010

Andrew Spoeth asked a question

Virtual conferences: a novelty, or an effective lead gen. mechanism?

Virtual Trade Shows

Sept. 14, 2010

Andrew Spoeth asked a question

Speaking at conferences: is it an effective marketing tactic?

Lead Generation

Thought Leadership

Sept. 14, 2010

Andrew Spoeth asked a question

What is the best way to follow up with trade show leads?

Demand Generation

Event Management

Sept. 14, 2010

Andrew Spoeth asked a question

How do conferences & trade shows fit into the demand generation mix?

Demand Generation

Event Marketing

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