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Ben Holland
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Michael Schmier
Jan. 25, 2010
Differences between CRM and B2B systems
Your question is a little like comparing apples and oranges. B2B implies some type of busines-to-business transaction. So a B2B system is any solution (e.g. application, tool, process) that helps facilitate such a transaction. CRM, or customer relationship management, refers to very specific tools and ... more
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