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Carl Hartman

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President & CEO, Brandgineering

10 points

We develop effective marketing and brand strategies for companies in the $5-300M range.

March 8, 2010

Carl Hartman and 10 other people answered this question

What social networking communities should businesses be part of?

Take a look at this article and download. It is a real world guide to what social media platforms are good for specific purposes.
http://www.cmo.com/social-media/cmos-guide-social-media-landscape
With all the BS and buzz about Social Networking flying around, one must understand that when you are building your brand, social ... more

Professional Networks

March 1, 2010

Carl Hartman and 5 other people answered this question

Outside of social media, how can I market my business for free?

Wait a moment. I'm laughing so hard I am having trouble writing...
...it is amazing to me people plugging social networks and blogging when they haven't spent one moment with you understanding your business or customers.
What did we ever do without the so-called experts in social ... more

Marketing Campaigns

Marketing Strategy

Feb. 28, 2010

Carl Hartman and 2 other people answered this question

How to Advertise more efficiently?

How is your relationship with your customers?
Do you ask your customers for referrals?
The big lie of advertising or broadcasting a message to a large group of strangers is that is gets a great return on investment. No matter how much you hammer home your key ... more

Social Media for Business

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