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catherine glaser

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May 16, 2012

catherine glaser and 8 other people answered this question

What are the biggest concerns about social media that need to be addressed?

Chris Stuart in his Blue Yodel blog at Bluegrass Today invites artists to participate in an antisocial marketing experiment: http://bluegrasstoday.com/41384/blue-yodel-27-make-the-web-go-away/. Humorous and uniquely applicable. I'm not sure if anyone will take up the invite.
It seems no one wants to be left behind in social ... more

May 16, 2012

catherine glaser answered this question

Is the 80% product failure rate statistic actually true?

I'll have to let you know after I return this bike lock that broke during the process of using it for the first time to lock a bike. I haven't seen a study. I have only anecdotal evidence. All products fail eventually if we take ... more

Information Technology

March 9, 2012

catherine glaser and 10 other people answered this question

How and when should a leader encourage positive conflict?

I'll say a leader should aim to always encourage positive conflict. Conflict is a given. All people are not in conflict all of the time, but it is prevalent in human interaction. So, if a leader is not encouraging POSITIVE (that's the key word here, ... more

Feb. 29, 2012

catherine glaser and 7 other people answered this question

If you could follow a blog hosted by anyone from history, who would it be and why?

Nikola Tesla fascinates me.

Brand Marketing

Feb. 11, 2012

catherine glaser recommends this answer by Jesse Domingo

What books on leadership would you recommend?

Books never end... though some editions gets better with the author's education from the past books, in leadership or whatever subject he may be into. At this time or at any time, books that has survived and thrived through time are the best... and for ... more

General Management

Human Resources

Feb. 10, 2012

catherine glaser and 8 other people answered this question

What should be included in a website design?

A solid and simple organizational structure to contain all of the information should come first, just like a great paper starts with a good outline. Keep the user/customer in mind at all times. What do they want to learn or do on your website? Make ... more

Company Website

Online Marketing

Feb. 10, 2012

catherine glaser and 9 other people answered this question

What are the qualities that a leader should have?

It makes a lot of sense this way. As for religion, lol , it is no laughing matter - which is why I stay away from it. more

Human Resources

Feb. 10, 2012

catherine glaser and 69 other people answered this question

What are your favorite motivational quotes?

A few classics if they haven't been mentioned yet...
1) Work while you work & play while you play; that is the way to be happy and gay.
2) Whatever you do do with your might; things done by halves are never done right.
3) ... more

Human Resources

Motivational Quotes

Feb. 10, 2012

catherine glaser recommends this answer by Belldon Colme

What are 3 pieces of advice or traits to help a manager become a leader?

1- Recognize your 'position' as a manager is completely unrelated to your 'role' as a leader. While the ideal situation is to be both, few people are. Think of management as balancing tangible things (input/output) while leadership is to reach and move hearts and minds ... more

Human Resources

Management Training

Feb. 10, 2012

catherine glaser recommends this answer by Belldon Colme

What are the best ways to communicate your vision as a leader to the rest of the company?

Two phrases jump out at me from the responses given thus far. "Frame" and "Consistency".
Many aspiring leaders lack both, yet both are critical to communicating vision to your people.
Your words as a leader will transmit effectively to your people if and only if ... more

Leadership Communication

Leadership Development

Leadership Qualities

Feb. 10, 2012

catherine glaser recommends this answer by Stewart Arnet

What is the single most important business related lesson you've learned this year?

Attitude is the key to happiness and success

Human Resources

Information Technology

Feb. 10, 2012

catherine glaser recommends this answer by Roger Silvermane

What leadership changes are required to facilitate sales and marketing collaboration

Very interesting discussion and valid points made by all. However there is one area that I believe should be highlighted.
Carlos' comments resonate with my experience, a misalignment between Marketing and Sales is a symptom of a much larger problem. Also if there is a ... more

General Management

Feb. 10, 2012

catherine glaser recommends this answer by Tamara Schenk

Where does selling end and marketing begin?

What a thread! My approach to aggregate some of the findings:
1. Using a quote I appreciate very much: "Marketing exists to help sales people sell." from my friend, the esteemed sales enablement professional and thought leader Michael Fox. It sounds simple, but it's usually effective ... more

Marketing Management

Sales Enablement

Feb. 10, 2012

catherine glaser and 9 other people answered this question

What does marketing need to understand about sales to align toward common goals?

Sales and Marketing Alignment

Feb. 10, 2012

catherine glaser and 23 other people answered this question

Should corporate culture be set by general employees, or should it be defined by upper management?

two definitions !?! Culture: (n) based on Latin colere 'tend, cultivate'. It was not until mid-20th century when its meaning shifted toward its present American Heritage English Dictionary definition: “The totality of socially transmitted behavior patterns, arts, beliefs, institutions, and all other products of human ... more

Human Resources

Corporate Culture

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