Chintan Bharwada

Chintan Bharwada is a marketing expert who specialises in customer loyalty, retention and acquisition.

In addition to founding and serving as Editor of Loyalty and Customers, Chintan works in the marketing industry to pay the bills. Chintan is also currently researching ideas for his first book on customer retention strategies. He has over 15 years of experience in these areas.

Through his work, Chintan engages with a wide range of organizations in the marketing arena, designing and implementing strategic marketing plans, customer/member contact frameworks, retention incentive programs, customer lifecycle management plans, and improving marketing reporting systems. Chintan has written marketing related articles for many publications, including Yahoo7 Kochie’s Business Builders, MarketingProfs, Anthill Online, Focus.com, etc..

Chintan received his B.Com. from University of Mumbai and his M.B.A. from Monash University.

Chintan is a frequent speaker to industry and professional groups, and has authored numerous articles, on the topics of retention and loyalty management. He is an active member of Australian Marketing Institute and the Australian Institute of Company Directors. He also serves as board member for Banksia Palliative Care Services.