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Daniel Zamudio

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Founder & CEO, Playboox

124 points

Daniel is the Founder & CEO of Playboox. Playboox provides software and services to help sales organizations capture, codify, and enable their best sales processes, practices and tools.

Prior to Playboox, Daniel was COO and General Manager of Yesmail/Infogroup Interactive ...

Daniel is the Founder & CEO of Playboox. Playboox provides software and services to help sales organizations capture, codify, and enable their best sales processes, practices and tools.

Prior to Playboox, Daniel was COO and General Manager of Yesmail/Infogroup Interactive, a leading provider of digital marketing solutions. He honed his selling, training, and management skills at Xerox, Gartner, and Symantec in both the U.S. and Europe.

He holds an MBA from the Haas School of Business at U.C. Berkeley.

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June 2, 2011

Daniel Zamudio and 6 other people answered this question

When you think of sales enablement, do you think of it as a more tactical or strategic endeavor?

Sales enablement can only be strategic if it is targeted to enable a well-defined growth strategy, tied to the accomplishment of a set of growth-related success metrics, and part of an overall change management initiative. Otherwise, sales enablement is nothing more than what has traditionally ... more

Sales Enablement

Sales Management

May 16, 2011

Daniel Zamudio and 10 other people answered this question

Does the "Revenue Performance Management" message actually work?

Let me have a little bit of that RPM Kool-Aid cause I buy it. RPM is the next phase of SFA. In fact, RPM should be the end goal of SFA. An end-to-end RPM "solution" should enable a sales organization to more effectively manage an ... more

Focusmarketingrt

Marketing Automation

Feb. 24, 2011

Daniel Zamudio and 2 other people answered this question

What should an Inside Sales Manager do when the salespeople resist Sales Enablement initiatives?

Getting your top performers to help lead the "sales enablement" charge is key. At the end of the day, what you are trying to accomplish is to have your middle-tier performers mirror the sales conversation best practices of your top performers.
Interview your top performers, ... more

Feb. 12, 2011

Daniel Zamudio recommends this answer by Clint Wilson

Is Cast Iron the best cloud integration system & why? How does it differ from Rackspace or Cazoomi?

Becky, I think my former boss now running Cast Iron Systems Corporate Sales would be proud to see my name in print like her other protege who just sold his company to GSICommerce this month. What a year it has been for sure.
Thanks Ben, Fred ... more

Information Technology

Cloud Computing

Feb. 11, 2011

Daniel Zamudio and 10 other people answered this question

How can a sales enablement solution help new sales reps become successful?

A sales enablement solution can significantly accelerate new-hire ramp up by:
- Helping new salespeople more quickly learn and apply their company's sales process and best practice selling activities
- Providing just-in-time sales coaching tips based on the best practices of top performers that the new reps ... more

Sales Enablement

Sales Enablement Tools

Sales Operations

Feb. 5, 2011

Daniel Zamudio and 7 other people answered this question

Is sales art, science or a hybrid of both; if so, which is necessary and which is optional or...?

Top performers utilize a mix of creativity (art) and process (science) through each phase of the sales cycle to advance and close business. Creativity in sales manifests itself primarily in written and spoken communication. Process is employed before (call planning), during (call management), and after ... more

Jan. 24, 2011

Daniel Zamudio and 11 other people answered this question

Why the clients don't reply?

Congratulations! If I read your note correctly, two-thirds of the inquiry senders DID reply to your request to provide more information. That's nearly 70%.
I would focus my efforts on converting these leads and worry less about the ones that showed no additional interest.
If you ... more

Dec. 30, 2010

Daniel Zamudio and 9 other people answered this question

B2B Sales Trends: What are the biggest trends in B2B sales to follow in 2011?

1. Content marketing will take on more significance as a means of engaging prospects, supporting them through their buying process, and differentiating sales organizations to help them win more often. Buyers want to make well-informed purchase decisions. Vendors that provide their prospective buyers with the ... more

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Sales Enablement

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