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Debbie Cohen-Abravanel

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VP Online Marketing, Clarizen

36 points

I recently started working at Clarizen after a couple of years of running my own online marketing company.

I am very much looking forward to the challenges that lay ahead.

Aug. 24, 2011

Debbie Cohen-Abravanel is now following Mikal Belicove and 1 other person

Aug. 21, 2011

Debbie Cohen-Abravanel and 7 other people answered this question

What's your least favorite part of managing a project?

I used to absolutely loath wading through emails and trying to track which version of the project or task is the latest. Now I use our own product http://www.clarizen.com and I can communicate with my team and with other people working on my projects directly ... more

Information Technology

Project Management

Aug. 21, 2011

Debbie Cohen-Abravanel and 2 other people answered this question

What are your favorite project management metrics?

So I think that what you are actually looking for is 'work execution' rather than 'project management' - am I correct? more

Information Technology

Project Management

Aug. 21, 2011

Debbie Cohen-Abravanel answered this question

What are the best ways to manage multiple web projects?

Are you referring to a project management system or something specifically for web projects?

Information Technology

Project Management

June 20, 2009

Debbie Cohen-Abravanel published a brief

Making the Most of Your Thank You Pages

June 15, 2009

Debbie Cohen-Abravanel recommends this answer by Lea Hartog

What's the best way to retain employees?

There are a number of strategies that companies can use to retain employees. Here are few I've observed that are effective:
*Monetary Recognition: Face it, people respond well to money. If you give high-performing employees a raise, or even an unexpected bonus, they'll be sure to ... more

Human Resources

June 15, 2009

Debbie Cohen-Abravanel and 3 other people answered this question

Tracking and analyzing web traffic?

I agree with Brian. Every company needs assessing based on their requirements. Google Analytics might be OK for a start but as your business grows you might find that you need to consider a more flexible analytics tool, and/or develop additional tools to collect specific ... more

Marketing Automation

June 12, 2009

Debbie Cohen-Abravanel published a brief

SEO Alone is Not Enough

June 11, 2009

Debbie Cohen-Abravanel recommends this answer by Michael Schmier

How do you handle a promotion that puts you directly in charge of your former coworkers?

I agree with the previous comments, but here are a few more concrete suggestions based on past experience.
1. Don't show favoritism in decision-making. Make personnel decisions quickly and based on performance. If you were friends with somebody on your team before the promotion, everybody ... more

Human Resources

June 11, 2009

Debbie Cohen-Abravanel answered this question

What's the best way to boost employee morale after valued team members have been laid off?

My company has just been going through this unfortunate situation and I am not sure how easy it is to keep up morale, however, I suppose morale and job security go together. In order for the remaining employees to feel job security there needs to ... more

Human Resources

June 11, 2009

Debbie Cohen-Abravanel published a brief

What to ask web design companies before hiring them to build your website

Following 6 Topics

Project Management

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Search Engine Marketing

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