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Dejan Petrovic

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Director, DEJAN SEO

66 points

Dejan Petrovic is a well known Australian SEO who specialises in advanced search engine optimisation solutions and link building tactics.

July 3, 2011

Dejan Petrovic asked a question

YouTube Ranking Factors

Search Engine Optimization

June 11, 2011

Dejan Petrovic and 9 other people answered this question

SEO question: Is it worth optimizing your site for more than just Google? Do Yahoo and Bing matter?

Good SEO practices apply to all search engines, however there are some things that are Bing-specific. I can't tell you what you should do but for us (in Australia) Google dominates and with the time we would need to burn to set Bing specific advantages ... more

Information Technology

June 11, 2011

Dejan Petrovic and 5 other people answered this question

Does proper spelling influence Google search engine rankings?

Apart from indirect benefits of quality content it's safe to say that spelling does affect the perception of content quality and this is becoming increasingly important - especially since Panda algo update. Although not tested I would argue that spelling is a signal to search ... more

June 11, 2011

Dejan Petrovic is now following Lauren Harper and 1 other person

April 5, 2011

Dejan Petrovic recommends this answer by Zarko Zivkovic

would a forum like a web application be profitable?

Forums can be really profitable just like any other website. In fact, since most forums can have a premium membership you can look at it as a fast growing paying membership opportunity, so yes, it can definitely be profitable.
Now the only question is what do ... more

Feb. 2, 2011

Dejan Petrovic answered this question

How Does Google Address "Content Farms" Without Crippling Their Adsense Revenues

One thing you can bet on is that it will be done algorithmically with minimal human intervention (used only to feed the pattern and verify results). more

Feb. 2, 2011

Dejan Petrovic and 3 other people answered this question

What are the most cost effective ways for small businesses to utilize search?

If your services are locally based you can quite easily surface up in Google Places. If you haven't done so already I would create an account or claim your business listing. This is completely free and can be much quicker than months of SEO in ... more

Jan. 27, 2011

Dejan Petrovic and 3 other people answered this question

How big of a factor does social validation play in SEO today? How should we expect this to evolve in SEO strategies?

In a recent interview Google has confirmed that they have been and still are using social media activity as a signal. Many will attempt to game the system of course however Google now has a rather complex algorithmic model which they can use to cross-reference ... more

Search Algorithm

Search Engine Marketing

Jan. 27, 2011

Dejan Petrovic and 9 other people answered this question

Any reason to optimize my site for smaller search engines or should I just concentrate on Google?

Google is definitely going to bring the majority of your traffic through but let's not forget that good SEO practices apply across all search engines. more

Search Engine Marketing

Search Engine Optimization (SEO) and Strategic Content and Traffic Development

Jan. 25, 2011

Dejan Petrovic and 3 other people answered this question

Any value in purchasing a SEO program to optimize our website or can we do effectively for free?

Here is a video I recorded on this topic: http://dejanseo.com.au/using-google-tools-to-discover-seo-opportunities-for-y...

Jan. 22, 2011

Dejan Petrovic and 10 other people answered this question

Should I build a website or just build a page on a social media site like Facebook?

Agreed. Website will give you a professional presence which social media cannot replace.

Jan. 22, 2011

Dejan Petrovic and 4 other people answered this question

How do you recognize if a customer is angry or just confused?

If a customer has a problem it's usually either to bad service or bad communication. My first point is to discover if they have been speaking to their friend "expert on topic" which told them that everything we did was wrong. Solution? Be in touch ... more

Customer Service

Jan. 22, 2011

Dejan Petrovic and 1 other person answered this question

What constitutes a good answer on Focus?

While insights and opinions might be entertaining and inspirational, actionable advice and practical tips get my vote anytime. more

Dec. 30, 2010

Dejan Petrovic answered this question

What impact do you think Google Instant has had on long-tail search?

I have been monitoring several large traffic volume sites based around long tail searches. The effect of traffic has been insignificant considering every site is affected by this across the board. What played greater role in the organic Google traffic levels was recent algorithm changes ... more

Keyword Phrases

Dec. 30, 2010

Dejan Petrovic and 5 other people answered this question

How would you explain the following: Number one ranking for a keyword with 30,000 searches per month

We see wrong keyword traffic volume expectations quite frequently and it's always down to phrase research. If you've used Google Keyword Tool for keyword research it could be as simple as:
[Exact Match] instead of broad or "phrase"
If you still get odd results try adjusting search ... more

Dec. 30, 2010

Dejan Petrovic answered this question

How does PPC affect my SEO?

According to Google, PPC does not affect organic rankings in any way.
Here are a few tips though:
1) You could use PPC data to quickly identify well converting phrases and target them in organic search.
2) Another way PPC could "affect" SEO is indirectly as ... more

Online Advertising

Search Engine Optimization

Nov. 17, 2010

Dejan Petrovic recommends this answer by David Iwanow

How much SEO can you manage yourself given the toolsets and resources that are out there?

You can do a fair bit yourself if you understand the basics and use a decent web marketing toolset, but it won't be an overnight process.
You are sometimes best to do a bulk of it yourself because you understand your industry and can be ... more

Online Marketing Campaign

Online Marketing Tools

Search Engine Optimization

Search Engine Optimization Services

Nov. 17, 2010

Dejan Petrovic recommends this answer by David Iwanow

Can tagging your photos increase your SEO?

Everything helps they are all small ranking signals to Google about the relevance of what is on your website. If your website text/content is about Blue Ford Mustangs and your images are using filenames like "blue-ford-mustang.jpg" and your alt text for the photo is "blue ... more

Online Marketing

Search Marketing

SEO. Search Engine Optimization

Nov. 17, 2010

Dejan Petrovic recommends this answer by David Iwanow

Can SEO lower my conversion rate?

As John points out the total number of conversion will increase if you get more traffic but a big point is that you need to optimise for keywords that actually drive conversion. If you are a car website that only sells used Ford Mustangs and ... more

Conversion Rate

Search Engine Optimization

Search Marketing

Oct. 29, 2010

Dejan Petrovic asked a question

What Would Beat Google?

Information Technology

Oct. 29, 2010

Dejan Petrovic and 1 other person answered this question

What is A/B testing?

I recommend you start here: http://en.wikipedia.org/wiki/A/B_testing

Focus Interactive Summit

Small Business Strategies

Oct. 29, 2010

Dejan Petrovic and 3 other people answered this question

Any time management tips for social media?

My advice is simple. Focus your time and effort on creating compelling content, providing helpful tools or advice or advancing your services. Enable your audience to be the social media marketers for you and watch what happens. more

Focus Interactive Summit

Oct. 29, 2010

Dejan Petrovic answered this question

What is your most effective lead generation strategy?

Organic search traffic of course. People who search for what you online are already keen to do business. All you have to do is not disappoint with your offer. Recently we did some testing and improved our lead generation by more than 400%. Things we ... more

Oct. 29, 2010

Dejan Petrovic answered this question

What will be the preferred viral content format for 2011?

I guess the answer depends largely on who your target audience is? Infographics certainly did not appeal to all in 2010. In any case I would like to see augmented reality take the next step. So far there has been some limited advancement in this ... more

Marketing Trends

Online Marketing

Online Marketing Trends

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