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Drew Sollberger
Lead Generation Manager,
Socialware
0 points
Background in lead gen, marketing automation, B2B, and social media.
April 25, 2012
Drew Sollberger
and
2 other people
answered this question at this roundtable
Social Media and Content Marketing For Business Q&A
[4/24 @ 11 am]
What is the best way a company can consistently produce high quality content for blogs, newsletters, etc?
Having people dedicated to content creation is HUGE. Don't keep them cooped up writing all the time, though. Get them out to industry events and in front of customers and prospects. That can be the best way to inspire content that is actually valuable to ... more
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