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Nov. 1, 2010
Heidi Miller
and
11 other people
answered this question
Should I make my inside sales team stick to a rigid "script?"
This engendered quite an interesting discussion! I give the same advice I do for public speakers training to sound authentic: use guidelines or bullet points, not a word-for-word script. In fact, stealing a concept from Richard Natoli, providing agents with a playbook (general procedure) that ... more