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Janet Lancaster

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Owner, Save the Planet Janet

13 points

May 9, 2012

Janet Lancaster and 4 other people answered this question

What are the best ways to advertise a new small website-based business with little to no cost?

Hi Elizabeth
One of the most important aspects for targeting your efforts are to know your target market. The more specific you can be, the easier it will be to focus your efforts. Everyone is not a prospect.
Get on LinkedIn and join groups related ... more

Advertising & Marketing

Cheap Advertising

Cheap Marketing

April 1, 2012

Janet Lancaster and 8 other people answered this question

What are the costs associated with building an online store?

It ran me ~ $3,500 USD to set up www.earthslivingclay.com. I nailed down my site and shopping cart requirements, then found software that met those requirements (WordPress front end, CS-Cart back end). I found a developer that had already done a site with that front-end, ... more

Information Technology

Ecommerce Web Development

March 20, 2012

Janet Lancaster recommends this answer by Michael Hess

What type of content is found to be most effective when it is shared via social media?

I have a short answer to this that will never steer you wrong: In order for social media -- especially media with commercial goals -- to be effective, ontent must serve the *reader,* not the writer.
Everyone knows you're trying to sell something, and they ... more

Jan. 3, 2012

Janet Lancaster asked a question at this roundtable

Getting the Most Out of Google+ For Your Business [1/12 @ 11 am]

Will this be available on demand after-the-fact?

Business Application

Jan. 3, 2012

Janet Lancaster and 17 other people answered this question

Are surveys and polls still a valuable tool for learning from customers?

Hi Clarice What do you consider 'short and to the point'? Thank you.

Customer Service

Customer Conversations

Customer Experience

Nov. 28, 2011

Janet Lancaster is now following John McCoy and 1 other person

Following 3 Topics

Following 2 People

Followed by 4 People

Knowledgeable in 16 Topics

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Inbound Marketing

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Business Application

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Social Media Platforms

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Online Marketing

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Social Media Marketing

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Social Business

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