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JB Bruington

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Branding Specialist, Trybe Targeting, a division of MMA Creative

10 points

I work to bring partners on-board for grassroots consumer activations with our enthusiast-based organizations. Responsible for prospecting and qualifying potential brands and opening the doors necessary to acquire a sales presentation opportunity. Prospecting brand managers at Fortune 500 companies.

Previous ...

I work to bring partners on-board for grassroots consumer activations with our enthusiast-based organizations. Responsible for prospecting and qualifying potential brands and opening the doors necessary to acquire a sales presentation opportunity. Prospecting brand managers at Fortune 500 companies.

Previous experience includes over 20 years in business-to-business advertising sales for publications and broadcast media.

I'm fascinated with social media and how to get the most out of it for our clients.

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Nov. 23, 2011

JB Bruington recommends this answer by Adele Revella

How do you define great marketing content?

Loren gave such a great answer that I considered leaving a thumbs up and just moving on. But Jennifer brings up a critical point -- how in the world marketers are supposed to accomplish all of those objectives while keeping it brief.
Marketers find this ... more

Content Marketing

Nov. 23, 2011

JB Bruington is now following Jennifer Wing and 4 other people

Nov. 2, 2011

JB Bruington recommends this answer by Michael A Brown

What's the best way to build a connection with a prospect without resorting to a sales pitch?

Hi Nick! The seat belt sign has just gone off and you’re free to move about the cabin. But instead, you strike up a conversation with the person next to you.
The operative word here is “conversation.” It would never occur to you, nor should ... more

Oct. 6, 2011

JB Bruington asked a question at this roundtable

Above the Funnel: Making the Connection between Social Sales & Marketing and Measurable ROI [10/6 @ 11 am]

The roundtable was great; I understand it is a monthly. Will I automatically be invited next time? If not, where do I sign up for the monthly invite?

Marketing Funnel

Oct. 6, 2011

JB Bruington and 1 other person answered this question at this roundtable

Above the Funnel: Making the Connection between Social Sales & Marketing and Measurable ROI [10/6 @ 11 am]

What was the "Tease Up" url that Wendy mentioned?

Thanks Caty! This is my first roundtable here and it is awesome. I will definitely be back! more

Marketing Funnel

Oct. 6, 2011

JB Bruington recommends this answer by Koka Sexton

What are some things that salespeople can do to leverage social media and change the way they sell?

The most important aspect of leveraging social media for sales is listening. There are a large number of conversations in every industry being held online and sales people need to be aware of them. This will do two very important things.
1. Make them better sales ... more

Marketing Funnel

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