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Jerry Holtaway

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Consultant on Business Meaning, meaningful.biz

90 points

Through my consulting service, meaningful.biz, I help businesses become meaningfully different, so they can compete more effectively, keep good employees and customers and grow.

June 30, 2011

Jerry Holtaway and 5 other people answered this question

Why do you blog?

Blogging is a great way to crystalize and record (and, if you're lucky to have readers, share) an interesting thought or insight that otherwise would be lost forever. At the very least, your blog is a record of your thinking - a modern set of ... more

Feb. 16, 2011

Jerry Holtaway and 16 other people answered this question

Should Twitter do away with the 140 character limit?

Should GM stop making cars? Should Starbucks stop selling coffee? Should Apple stop using technology?
What kind of question is this?
If twitter does away with the 140 limit, it becomes a blogging tool.
As Jesse suggests, it's one of the only disciplines that actually sharpen ... more

Feb. 9, 2011

Jerry Holtaway and 21 other people answered this question

What are the viable presentation software alternatives to Powerpoint?

Could not resist throwing in this gem from the new Nokia CEO "burning platform" memo:
'At the lower-end price range, Chinese OEMs are cranking out a device much faster than, as one Nokia employee said only partially in jest, “the time that it takes us to ... more

Information Technology

Powerpoint Alternatives

Presentation Software

Feb. 8, 2011

Jerry Holtaway and 5 other people answered this question

Who do you consider a great live presenter/speaker and why?

just go to TED.com to be inspired by great speakers; the "why" is usually evident.

Presentation Skills

Public Speaking

Speaker Presentations

Feb. 7, 2011

Jerry Holtaway and 9 other people answered this question

Is being greeted warmly important to your overall customer experience?

BTW, as an American who lives in a small village in Southern France, I come across some interesting cultural differences.
This doesn't happen in the large, supermarket type stores (of which there are very few around here). But it does happen in the numerous small ... more

Customer Service

Feb. 4, 2011

Jerry Holtaway and 3 other people answered this question

Define Brand: What's your definition of BRAND?

"Brand" is a proxy for numerous confusing and often conflicting ideas, practices, beliefs and theories.
To prove this, simply stop using the word "brand" and substitute the company, product or service name - or by simply not saying the b-word.
So something like, "The IBM ... more

Brand and Product Strategy

Brand Awareness

Feb. 4, 2011

Jerry Holtaway and 1 other person answered this question

Motorola's Xoom ad takes on iPad: Good idea poor execution?

A sad, sad, sad ad! What do they do, tell me the size of the processor! Don't get in the ring with Apple and talk about specs. Tell me why you'll deliver a better experience than what Apple gives its customers - not just by ... more

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