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Julia Poroshkova

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40 points

Feb. 13, 2012

Julia Poroshkova recommends this answer by Mari Anne Vanella

What skills are essential for success in sales today?

Hi Jay,
1. Get familiar with the research platforms out there, i.e, Data.com, InsideView. Hoovers, Google, LinkedIn, etc. Understand how to find information on your prospects--not just getting contact names but understanding the data you find. Just a few examples, is a large percentage of ... more

Marketing Technology

Dec. 12, 2011

Julia Poroshkova recommends this answer by Michael A Brown

What do you think was the most important B2B marketing trend from 2011?

Hi Lauren! To me the most noticeable trend has been the dichotomy between marketers believing their own pronouncements and the marketplace’s growing skepticism about such. To wit:
The “content is king” mantra seems to permeate marketing discussions such as those here at Focus. But our ... more

Content Marketing

June 29, 2011

Julia Poroshkova and 34 other people answered this question

POLL: Are you confident in Ben Bernanke's ability as Fed Chairman to get the economy moving?

NO, after watching Inside Job doc on financial meltdown I have 0 confidence in his or Fed's competency/decision making abilities. more

Financial Markets

June 14, 2011

Julia Poroshkova and 23 other people answered this question

Is the eMail Newsletter dead?

I have heard similar sentiment about putting a video in every newsletter/email blast that you're sending out. Otherwise, you lose them in a matter of seconds. Doing this in practice is harder than it sounds because to get a quality video cost accordingly. New tools ... more

Email and Messaging

Email Marketing

Oct. 5, 2010

Julia Poroshkova answered this question

The Social Network: have you seen it and what did you think of it as a business professional?

I though the film showed that it helps to be at the right time at the right place. That timing is everything. Like it was for Sean Parker when he saw thefacebook in Stanford, California and recognized that this was something that had huge future ... more

General Management

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