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Katie Roberts
Social Media Marketing Manager,
Laureate Higher Education
40 points
A creative marketing professional attuned to the business needs inherent in the competitive marketplace and changing economic canvas.
Makes the most of analytical and intuitive talents to see the big picture and create strategies around it.
Track record includes strategic ...
Makes the most of analytical and intuitive talents to see the big picture and create strategies around it.
Track record includes strategic ...
A creative marketing professional attuned to the business needs inherent in the competitive marketplace and changing economic canvas.
Makes the most of analytical and intuitive talents to see the big picture and create strategies around it.
Track record includes strategic planning with a focus on continued growth. Integrated marketing plans include developing customer experience programs and specialized campaigns including in-person and on-line customer-focused social communities, lead generation, events & trade shows, e-marketing, SEO, market research, business partner development.
Public speaking experience in front of audiences of 5-500, focused on sharing proven marketing strategies for the engagement age.
The ability to rise to any challenge thrown my way is indicative of my “can do” approach to meeting both personal and professional challenges, attention to detail, creativity, and driven personality.
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Makes the most of analytical and intuitive talents to see the big picture and create strategies around it.
Track record includes strategic planning with a focus on continued growth. Integrated marketing plans include developing customer experience programs and specialized campaigns including in-person and on-line customer-focused social communities, lead generation, events & trade shows, e-marketing, SEO, market research, business partner development.
Public speaking experience in front of audiences of 5-500, focused on sharing proven marketing strategies for the engagement age.
The ability to rise to any challenge thrown my way is indicative of my “can do” approach to meeting both personal and professional challenges, attention to detail, creativity, and driven personality.
Oct. 6, 2011
Katie Roberts
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Dr Natalie Petouhoff
In what ways do you ascertain ROI for your firm's Social Media Campaigns?
Actually ROI of social media can be measured. ROI is comparing what you have spent to get a benefit. It's frustrating when people get stuck on the measuring metrics for social media and I think part of that is because we are used to measuring ... more
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