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Leighton Jenkins

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Principal, tJP

10 points

We help businesses find the right software solutions

WEB: www.tjpblog.com.au

Aug. 31, 2011

Leighton Jenkins and 8 other people answered this question

Will all B2B marketing automation systems eventually be absorbed into CRM systems?

I agree with points by both other contributors.
What we see as Marketing Automation today will likely be reflected in standard CRM in the future. However, Automation vendors will continue to innovate and move forward. They are more likely to be bought and merged by the ... more

Aug. 17, 2011

Leighton Jenkins and 9 other people answered this question

Does 'big data' need to be better defined?

I sat with a group of very technical data analysts recently. They distinguished between
Big Data and BigData. The missing space was very important to them. In the mind of many in this arena BigData is unstructured data( facebook posts for example) and built on relational ... more

Information Technology

Business Intelligence

July 26, 2011

Leighton Jenkins and 8 other people answered this question

Can anyone catch Salesforce.com in the CRM space? If so, how?

Jeff
Once Siebel had an unassailable lead in CRM - but eventually SAP caught up.(Enterprise)
Salesforce certainly has a big lead across the market, but Microsoft Dynamics and SugarCRM are ramping up efforts.
Yesterday, I looked at Google Insights( you need an Adwords account I believe?) and looked ... more

Information Technology

Jan. 17, 2011

Leighton Jenkins and 1 other person answered this question

How well do modern ERP systems work for multi-national companies?

ERP systems were designed to run across different countries. They wer e a key enabler of companies moving from a multi-national to global operations.
Key things to consider include:
Single system or multiple systems
Single tier or 2-tier
Multi-languages/Multi-currency
Replacement of current ERP/MRP or supplement ... more

Information Technology

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