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June 9, 2011
Lindsay Garrison
and
2 other people
answered this question at this roundtable
How to Select the Right CRM for Your SMB
[6/15 @ 11 am]
What are the most common pitfalls you've seen once organizations begin pursuing a CRM solution?
Something I see in our small and medium business engagements is management indifference. Frankly, it's all too rare for managers to devote sufficient bandwidth to research, planning, implementation, and change management during a CRM implementation. As Lori says, too often they don't fully participate in ... more
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