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Louie Bernstein

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Sr. VP Sales and Marketing, Sales Getters

28 points

I have been helping B2B companies increase their sales for over 20 years.

WEB: http://www.sales-getters.com/

7 hours 58 minutes ago

Louie Bernstein and 10 other people answered this question

How would you handle your top salesperson's resignation?

1. I would ask them why and then wish them well. I would not try to talk them out of it. At that point you are being held hostage. If they are willing to share why they are leaving, and it is legitimate, I would ... more

Human Resources

Sales Management

May 20, 2012

Louie Bernstein and 6 other people answered this question

What are the most important sales pipeline metrics?

1. Prospects proceed through the funnel (their buying cycle) based on their actions and commitments, not where you think they are in your sales cycle.
2. Incorporate measurable milestones that, based on those prospect actions and commitments, move them through the funnel. more

Feb. 12, 2012

Louie Bernstein and 22 other people answered this question

What is the most powerful technique in SEO?

While Google constantly changes their search algorithm, the one constant is their having to deliver search results that are the most relevant to a search query. How those results are determined is moving away from keywords and toward how many people or sites think the ... more

Digital Marketing

Online Marketing

Search Engine Optimization (SEO)

Jan. 22, 2012

Louie Bernstein and 9 other people answered this question

When selling, what are the differences between talking to a prospect vs an existing customer?

Do you act differently with your prospects than you do with your customers? Don’t.
Put yourself in their shoes. What if you act one way during the buying cycle and another way after they’ve given you their money and their confidence? During the buying cycle ... more

Customer Conversations

Dec. 26, 2011

Louie Bernstein and 32 other people answered this question

What is the #1 book you would recommend to young entrepreneurs?

Sorry for the self promotion, but my eBook, "How to start a business from scratch...Without having any." has real practicle advice - from the trenches. Books like Good to Great are indeed great, but come after you get things off the ground. First-timers and bootstrappers ... more

Entrepreneurship

Aug. 30, 2011

Louie Bernstein and 42 other people answered this question

What do you do when a candidate has misspellings on their resume?

I agree (including the engineers part). If they cannot "focus" enough to check the spelling on a resume which help them support their family, how can you trust them with your business? more

Human Resources

Career Development

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Customer Service

General Management

Information Technology

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