Mani Iyer

Mani Iyer is CEO of Kwanzoo, a SaaS-based marketing platform for building and running multichannel campaigns, that engages users everywhere to drive targeted leads and increase sales. Kwanzoo serves B2B, B2C and Event marketers from mid-to-large enterprises and agencies. Kwanzoo campaigns run inside email newsletters, on websites, Facebook, LinkedIn and community pages, affiliate sites and paid advertising channels. Kwanzoo's innovative smart polls, surveys and social promotions with opt-in forms, multivariate real-time testing, and advanced targeting capabilities (including company, industry & geo-targeting) result in highly effective conversion of visitors into customers. Clients include SAP, Oracle, Green Dot, Real Networks, OMS, and Virtual Edge Summit. Partners include Eloqua, Marketo and Salesforce. Kwanzoo is certified on leading ad networks, ad platforms and retargeting platforms. Mani was previously a marketing consultant to VC-backed start-ups, and founded a software business acquired by Oracle/PeopleSoft. Mani is a serial entrepreneur, industry speaker on multichannel engagement marketing, social media, online customer acquisition and interactive marketing, and startup advisor. Mani has spoken at leading industry conferences including Leadscon, Adtech, Conversion Conference, Social Email Marketing, TiEcon and TiE Social Media events.