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Margaret Johnson

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Managing Director, Oakwood Systems Group, Inc

100 points

A thirty year career in Information Technology, focused on understanding business so that the right combination of technology and consulting services can be applied to achieve a business result. A problem solver, thought provoker, and IT advocate. Primary author of ...

A thirty year career in Information Technology, focused on understanding business so that the right combination of technology and consulting services can be applied to achieve a business result. A problem solver, thought provoker, and IT advocate. Primary author of the "Oakwood Insights" blog, as well as Facebook and Twitter presence. Accomplished writer, speaker, and facilitator.

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WEB: Oakwood Insights

May 18, 2011

Margaret Johnson and 4 other people answered this question

Which project management software is your favorite and why?

We use Microsoft Project and Microsoft Project Server. As a Microsoft partner, that was an easy decision for us. That said, with the newer versions utilizing SharePoint so heavily, we are seeing more clients than ever choosing to deploy Project Server. We are also seeing ... more

Information Technology

Project Management

April 19, 2011

Margaret Johnson and 1 other person answered this question

Experience / Knowledge about ShareThis button/widgets for website ?

I have the impression that this is a tool that lives on my website and allows my visitors to share my content through their social networks - not the other way around. Am I not reading it correctly? more

Social Applications

Social Bookmarking

April 6, 2011

Margaret Johnson recommends this answer by Dale Little

Do you really read electronic newsletters that hit your inbox?

I only read newsletters that provide actionable information. Interestingly enough, there are start-ups, existing small businesses and even some 'Big Name' coaches and businesses that send newsletters filled with come-ons and fluff. These waste my time.
It's irrelevant to me if Sue Smith was named ... more

March 29, 2011

Margaret Johnson and 1 other person answered this question

The "New" Focus is Driving Me Crazy!

Thank you, Nipun. I do follow the topics in which I am interested. My frustration is specific around the Topic view. Once I am in the topic, such as "Information Technology," I cannot see a list of the questions. Popular questions are repeated multiple times ... more

Customer Service

March 29, 2011

Margaret Johnson recommends this answer by Michael Dortch

How do you market to 'Influencers'?

Why should one view customers and influencers any differently, especially with customers increasingly becoming more prominent influencers thanks to social media? The goals with both are to engage, inform, persuade and invite. To engage influencers, convince them that you understand their value and specific area ... more

Influencer Marketing

March 29, 2011

Margaret Johnson recommends this answer by Loren McDonald

Welcome email vs. Welcome Series.

Excellent comments from Justine. Like everything Andrew, there are so many variables - are you B2B, publisher, retailer, member, customer vs prospect, etc....
I think the question, however, is changing. While a subtle difference, I think sophisticated companies are moving toward an "onboarding" process rather than ... more

Email Marketing

Email Relevancy

March 23, 2011

Margaret Johnson and 9 other people answered this question

What is the best time of day to send emails?

I want to thank David Tomen for immutable logic which had previously escaped me. I read somewhere that 10AM on Tuesday is the right time to send email. I probably read that at 7:30 or 8AM while I was going through "the overnights" in my ... more

Email Marketing

March 15, 2011

Margaret Johnson is now following Bob Egan and 2 other people

Feb. 17, 2011

Margaret Johnson recommends this answer by Jonathan Wu

Who ultimately makes the decision to purchase a Business Intelligence System?

From my experience, the purchasing decision varies from company to company because it is dependent upon who has the budget and who is willing to champion the BI application. If a company has strong IT leadership and IT has their own budget, then IT will ... more

Information Technology

Business Decision Maker

Business Intelligence

Feb. 17, 2011

Margaret Johnson and 13 other people answered this question

Will the next generation of tech professionals need to be marketing technologists?

If I understand your question correctly, I don't think so. The next generation of tech professionals, if they want to be more than utility players, will need to also be BUSINESS professionals. The technology community needs more people who understand how technology relates to organizational ... more

Information Technology

Feb. 11, 2011

Margaret Johnson recommends this answer by Steven Ritchey

.co extension worth the money or a scam for us website owners to shell out more money?

The .co extention comes from .CO Internet S.A.S. (www.COinternet.co), a company formed by Arcelandia S.A., a wholly-owned Colombian company, and U.S. company Neustar, Inc. In March 2010 they announced the launch plan for the .CO domain name extension, promoting that it offers enterprises and individuals ... more

Web and Ecommerce

Feb. 11, 2011

Margaret Johnson and 1 other person answered this question

What is Zero Touch Deployment, and who offers this type of solution?

Michael - in the old days, in order to configure a new computer for a user, the IT person had to physically sit in front of that computer and flip CDs in and out of the drawer while things installed, then run scripts and software ... more

Information Technology

Mobile and Wireless

Feb. 11, 2011

Margaret Johnson and 2 other people answered this question

Is SharePoint is a one-stop-shop? Why or why not?

Lauren - While there are certainly other collaboration products out there, I do believe that collaboration is one of the strongest aspects of the SharePoint platform, particularly of the newest version, SharePoint 2010. You might find software that does things differently, but I'm not sure ... more

Information Technology

Collaboration Software

Feb. 4, 2011

Margaret Johnson is now following

Feb. 4, 2011

Margaret Johnson is now following

Feb. 4, 2011

Margaret Johnson is now following

Feb. 4, 2011

Margaret Johnson is now following

Jan. 26, 2011

Margaret Johnson recommends this answer by Larry Concannon

What are your two favorite open-ended interview questions to ask Inside Sales candidates and why?

My favorite last question is "As you can imagine, we have had a lot of interest in this position and have met with many qualified candidates. What is the one thing that we should know about you that separates you from the rest of the ... more

Inside Sales Interviewing

Jan. 24, 2011

Margaret Johnson recommends this answer by Melissa Burdon

How have you built target personas to present content and market effectively to customers/prospects?

Dear Mr. Davies, you ask an excellent question! Since the ultimate goal of personas is to facilitate speaking to your customers about the things that matter most to them, many companies immediately jump to customer research or surveys to try to answer this question. But ... more

Content Delivery

Following 9 Topics

Business Intelligence

General Management

Information Technology

Marketing Automation

Following 3 People

Followed by 13 People

Knowledgeable in 20 Topics

Information Technology

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#56 of 107

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#548 of 785