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Matt Filios

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Chief Operating Officer, Net-Results

70 points

Tech startup executive who has led multiple orgs through revenue growth, profitability and eventual acquisition.

Matt Filios is now following Andrew Hunt and 12 other people

Jan. 18, 2012

Matt Filios recommends this answer by Tom Scearce

Jan. 18, 2012

What are the top things 3-5 things that buyers should know about marketing automation?

Great question Carlos.
I'd like to see companies think more about the message (marketing) and less about the medium (automation).
Far too much of the marketing automation discussion is about the automation. The marketing piece is (still) more important, but it often gets drowned out ... more

Demand Generation

Matt Filios recommends this answer by Gregory Smith

Nov. 9, 2011

How long does it take to fully implement a basic marketing automation system?

It took us about one full week to implement our system, and about one month for us to have it fully stabilized. We use Net Results (http://www.net-results.com) and have been doing so for almost a year now. Getting the system set up took our web ... more

Marketing Automation

Marketing Automation System

Matt Filios is now following

Jan. 28, 2011

Matt Filios is now following

Jan. 28, 2011

Matt Filios and 15 other people answered this question

Nov. 24, 2010

Any recommendations for good marketing automation consultants?

Hello Jeff,
We have some outstanding consultants we work with, that cover a wide variety of services around marketing automation. I can name a few but I don't want to exclude any that may make sense to you based on more specific goals of yours. Feel ... more

Marketing Auotmation Consultants

Marketing Automation

Matt Filios and 6 other people answered this question

Nov. 5, 2010

Do you require engineering support for your marketing automation solution?

Apart from tracking code implementation, and potential writing to our API for CRM integration (for those not using SugarCRM, Salesforce.com or DynamicsCRM), none. more

Marketing Automation

Marketing Automation Best Practices

Marketing Automation Solution

Matt Filios and 13 other people answered this question

Oct. 1, 2009

Marketo versus Eloqua versus Silverpop

Hi Shelton,
I wish you well in reading through all of these vendor posts. I must admit I am with Net-Results, which also is in the marketing automation ecosystem. We are generally not mentioned with the likes of Eloqua, Marketo and Silverpop due to pricing, marketing ... more

Marketing Automation

Matt Filios and 6 other people answered this question

Sept. 16, 2009

What happens after marketing throws leads over the fence to sales?

Good question, Catherine, although I think your question answers itself much of the time. When one generally throws something 'over the fence' in hopes of something happening, any control of outcome has been lost and all you have is hope.
This mystical 'fence' between marketing ... more

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Marketing Automation

Online Marketing

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