Paul Salinger

Vice President of Marketing focused on creative direction and concepts; event marketing strategies; message translation from product groups to how delivered for marketing mix; strategic communications; content management with senior executives.

Theatre Arts major in college; 15 years in event production management after college; event executive producer/creative director independently and for various event marketing companies for subsequent 10 years; 11 years as creative concepts/event strategies/strategic communications role for Oracle marketing.

Goals have always been to challenge conventions; come up with creative ideas for delivering content and messages and stay at forefront of what is possible within constraints of budgets.

Specialties:
Message translation; creative vision; strategic communications; understanding of event marketing

Latest focus is on transforming the event industry to become more sustainable (CSR) focused. Currently on the Board of Directors for the Green Meetings Industry Council and will be President of that Board from July 1, 2011 to June 30, 2012.