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April 13, 2011
Peter Gracey
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1 other person
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Best practices for an initial prospect call: Is it best to offer content or understand their needs?
Great question Craig. Content is great, but only when what gets delivered matches the unique needs of the prospect. I am a firm believer that the true power of content comes from it's ability to reinforce and summarize a great live conversation. I say that ... more
March 30, 2011
March 30, 2011
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March 23, 2011
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