Ren J.Carlton, CPA and CSMC. A Michigan native and honored alumnus of Oakland University, Ren began his remarkable career after graduation by working for both large and small public accounting firms. Dazzled by the profit potential available through shaving ...
Ren J.Carlton, CPA and CSMC. A Michigan native and honored alumnus of Oakland University, Ren began his remarkable career after graduation by working for both large and small public accounting firms. Dazzled by the profit potential available through shaving unneccesary cents and smartly allocating dollars, Ren’s enthusiasm and prodigious ability attracted a Tier 1 manufacturing company in Troy, MI, which hired Ren as the youngest CFO in company history. Success in the corporate world fueled Ren’s deep desire to bring the dynamic processes he had modeled to businesses everywhere, and in January of 2000, Ren launched Dynamic Advisory Solutions. Starting with little more than a basement “office,” a short list of contacts, and his trusty cell phone, Ren began the arduous but rewarding process of building a successful company from scratch. This was no accident. Ren knew that to truly help entrepreneurs improve their accounting practices, he would have to live how they lived, worry like they worried, and grow like they grew.
Along the way, Ren created and hosted a weekly radio show, “The Business Reality Network”, designed to nurture both aspiring entrepreneurs as well as seasoned business owners. He wrote a popular book, Profitpreneurship, now in its second printing. And he began delivering dynamic live presentations advocating smarter accounting practices for business groups as small as 20 and as large as 2,000. Additionally, Ren has maintained his CFO blog since the time blogs were invented. His consulting blog is perpetually updated with a wide variety of entrepreneurial –focused content that goes above and beyond basic accounting advice. Click here to read the latest installment of “Ren Carlton’s Blog”.
Now in its 12th year, Dynamic Advisory Solutions continues to grow as Ren’s team delivers solutions to companies whose accounting departments cannot perform at the level of expertise required to sustain growth in a competitive marketplace. DAS’s focus on Training, Staffing, and Outsourcing delivers customized, ala carte solutions on a pay-as-you-go basis that permits companies to get the help they need without hiring to an expensive, fulltime CFO.
Ren has contributed his expertise to numerous non-profit organizations, including the Michigan Association of Certified Public Accountants (MACPA) Ethics Task Force, the Detroit Chapter of the Entrepreneur’s Organization (EO) Board of Directors, and the Troy Community Foundation Board of Directors. Ren enjoys reading, learning, golf, poker, competing and teaching.
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