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Ric Ratkowski

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July 15, 2011

Ric Ratkowski and 2 other people answered this question

Does Internet marketing work for a bearings manufacturer?

If I was writing a paper (as you are) and wanted to defend my position for internet marketing I would do it with existing competitors webmarketing techniques via:
1) Look at the competitors website from IE. Go to "View"-"webpage privacy policy". You have to read between ... more

Internet Marketing

Online Marketing

July 13, 2011

Ric Ratkowski and 6 other people answered this question at this roundtable

The Key to Sales and Marketing Alignment [7/14 @ 9 am]

Can sales and marketing alignment happen if the CEO isn't involved?

From my experience working with and for many different companies I'm always amazed that the tone and disposition of the CEO sets the tone for the entire company. If the CEO is open to new things, the entire organization is open. If the CEO is ... more

B2B Marketing Week

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