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Dec. 11, 2010
Richard Cole
and
9 other people
answered this question
According to Salesforce.com, 73% of CRM users do not use 50% of the functionality available to them in their CRM systems. What do you think is the reason for this?
The biggest reason is that a lot of times it creates duplicate work. People use applications like Outlook and Word yet the CRM systems that the company use is not integrated with those legacy systems. Those that use integrated systems are much more successful in ... more