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Richard Getz

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SEO, SEOsudo

36 points

Nov. 2, 2010

Richard Getz and 9 other people answered this question

From ThinkPad to MacBook: how long will it take to get up to speed on a MacBook?

Scott, sorry I am late to the party here. And being such a huge Mac fanboy, I am embarrassed ;(
That being said, let me take a few minutes of your time.
* Learning a Mac from a PC will take just a couple hours if ... more

Information Technology

Oct. 28, 2010

Richard Getz and 8 other people answered this question

Is seo software really that effective?

SEO software can help you with the Science of SEO, but not the Art of SEO

Information Technology

Search Engine Optimization

Oct. 22, 2010

Richard Getz asked a question

Google Local Maps - Why Such a Hard Nut to Crack?

Information Technology

Oct. 19, 2010

Richard Getz and 4 other people answered this question

How can my email marketing campaign increase my seo?

I am not sure how an email can be SEARCH Engine Optimized?? I have never seen an email show up on SERPs. more

Email Marketing

Email Marketing Campaign

Search Engine Optimzation

Oct. 19, 2010

Richard Getz and 24 other people answered this question

Where can you find a good SEO specialist?

Hello again Rachel,
There are guarantees with SEO. That is increased opportunities to rank better. Anyone can get to #1 on Google for any keyword if they have the time and resources to do it. You simply have to be more relevant for a particular ... more

SEO Credentials

Small Business Marketing

Oct. 19, 2010

Richard Getz and 1 other person answered this question

How do you determine "converting" keywords?

Yes, what is defined as conversion to you? Converting to traffic or a sale?
Google analytics helps by setting Goals that will track conversion. But you have to define internally first, what are you converting from and to where? Keywords in PPC to drive traffic ... more

Keyword Analysis

Keyword Phrases

Keyword Relevance

Oct. 19, 2010

Richard Getz answered this question

How can an E-commerce site focus a keyword on a product page if the keyword is not in the name?

Placing the keyword within the description copy of the product as natural as you can so Google associate this work with your product. I would also find a unique way to incorporate it into the Title of the product. If you can also have an ... more

Oct. 19, 2010

Richard Getz and 5 other people answered this question

What are backlinks?

@Brian,
Not sure how having too many backlinks over a shot period of time is bad as one would expect this when launching a new product, have a blog post go very viral, or many other factors.
Perhaps Google weighs links based on where they ... more

Search Engine Optimization

Oct. 19, 2010

Richard Getz and 6 other people commented on a brief

When to Use SEO and When to Opt for PPC

This segments the two very well. I will use this outline for my clients.
Thank you, more

Banner Advertising

Marketing Strategy

Oct. 19, 2010

Richard Getz and 28 other people answered this question

Can an SEO specialist ever 'guarantee' page 1 rank on Google?

I agree Dan, rankings are based on relevancy, and with the right recourses you can become more relevant.
This should be scaled depending on the size of your company. Small companies should look for higher rankings for lesser used keywords and concentrate on social networks, ... more

Oct. 18, 2010

Richard Getz and 12 other people answered this question

What are your essential SEO techniques?

Hi, Rachel wanted me to post my Linked In answer over here.
Yes, SEOmoz is the first place with their beginners PDF. Everything a beginner needs is right there.
1) On-Page: Good usage of structure, keywords, anchor text, Title tag, keywords in URL, etc.
2) Off-page ... more

Search Engine Optimization

Small Business Marketing

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