Robert Baker

In the WSJ there was an article that small businesses are being very tight with money. True?

Amazon

Breach

Security

July 21, 2011

Robert Baker answered this question

Yes, this is true and it does seems to be causing them to take longer to invest in consulting projects.
These economic times are causing those without deep pockets to take a long look at how they can stretch out their current infrastructure before being ... more

Amazon's current selection is miniscule compared to Netflix and they might not (currently) have the infrastructure to handle a slew of customers coming from Netflix. more

July 21, 2011

Robert Baker and 10 other people commented on this post

Where Netflix went wrong

Economy

How often do you use your cell phone to capture video?

Business Decisions

4 more topics

July 21, 2011

Robert Baker and 4 other people answered this question

I don't use it very often for the following reasons:
Low quality
Converting from the "phone" format to an editable format is an extra step
I often have a real camera with me
That is not to say I wouldn't use it if a need arises but it is ... more

POLL: Small business owners: on what business expense do you spend the majority of your cash?

Cell Phones

Video

July 20, 2011

Robert Baker and 3 other people answered this question

Equipment, technology and software (#5) is where my company is currently spending the majority of our money. I say currently because that will change within the next 6 months to a year as I focus more on Marketing. Part of being able to turn a ... more

July 4, 2011

Robert Baker and 1 other person answered this question

What are the things you consider in creating your promotional videos?

I consider how to grab the attention of someone (who is most likely busy with many other things vying for their attention) and present my message in 2 minutes or less. Something flashy could be a great attention grabber but if it is not followed ... more

July 4, 2011

Robert Baker commented on a brief

Video for Business – 5 Solutions to Communicate and Work More Effectively

Those are very good points. I think we should also take a look of what it takes to make the videos effective tools for communication within a company. Not mere video training for HR compliance or long distance communication using video conferencing but allowing departments ... more

How effective is a company video in your marketing strategies?

Mobile Video

Unified Communications

1 more topic

July 4, 2011

Robert Baker and 5 other people answered this question

Wouldn't the effectiveness of a video be determined by how good the video sends the right message? Does it drive traffic to your site and interest in your product? Does your video project the image that you want to convey to potential and current customers?
Or ... more

May 20, 2011

Robert Baker answered this question

DVD market trends: what are the key dynamics driving the decline in DVD sales?

Streaming media has lead to the decline of DVD sales. MOST consumers who buy DVDs don't watch them more than once but at the time that was the only way to get movies in your home. Now, with streaming video you can watch without much ... more

May 20, 2011

Robert Baker and 11 other people answered this question

As an employee, what is more important to you: compensation or respect?

Respect is more important to me.
*IF* there is respect for my abilities the compensation will follow. If there is no (not enough) respect then no amount of compensation (to me) is worth the work. I am not so much of a mercenary that the ... more

General Management

Human Resources

Talent Management

May 20, 2011

Robert Baker and 3 other people answered this question

Will the resume disappear? If so, when?

A good follow up to this question, Caty, is Who will be responsible for moving away from a resume/CV?
HR is, currently, married to the format because it makes it easier to see immediately who fits a set of criteria. Job sites are tied to ... more

May 19, 2011

Robert Baker and 3 other people answered this question

How many hours do you work a day?

My work hours per day/week vary according to my projects. If I have video to record and edit (such as weddings) I can work over 12 hours in one day, especially if I don't notice time going by.
On average I try to keep it ... more

Human Resources

Would you consider using teaser videos to promote a virtual event? Why or why not?

Career Development

Professional Development

May 18, 2011

Robert Baker and 1 other person answered this question

A properly created video can really send a message on what your events purpose is. With so many free avenues available to showcase a video it can be used as a great way to set your event apart from other virtual events. more

May 4, 2011

Robert Baker and 6 other people answered this question

Training videos: make your own or buy others?

Buy profession videos. Unless script writing, acting and the legal issues involved with training videos are your core business a company may enter into a situation that overwhelms them.
It takes hours to record a 15 minute video; can a company (no matter the size) afford ... more

May 4, 2011

Robert Baker answered this question

What's the easiest way to get started with video for an event?

That is too opened a question to answer without clarification:
1. Do you want to incorporate video into an event as a marketing tool/show stopping event/uplifting moment?
2. Do you want to record the event?
3. If you are talking about recording for what purpose? Live broadcast, live ... more

May 4, 2011

Robert Baker answered this question

What is the best and easiest blog to set up?

I was able to setup and use WordPress quite easily though I have not uploaded video to it as yet as I prefer to use my YouTube account. Take a loot at: http://av2all.wordpress.com more

What are signs that an IT project may be heading toward disaster?

May 4, 2011

Robert Baker and 8 other people answered this question

In my experience when key members of the project are not involved in ANY planning but are often given tasks right after the meeting the project is destined to fail.
There is a prevailing sense, with some individuals, that the less people in the meeting ... more

Operations

CRM

Enterprise Resource Planning

ERP

May 4, 2011

Robert Baker and 3 other people answered this question

Which company/brand do you think has the WORST reputation for customer service?

I have had Comcast for the last 6 years and I find that they have not been the worst that I have had to deal with here on the East Coast. PEPCO (the regional power provider) has not only constantly raised rates and done very ... more

April 27, 2011

Robert Baker and 4 other people answered this question

What is the highest price you'd pay for gas before switching to an electric vehicle?

Without knowing the full cost (what it would cost to charge a car, how long it takes to charge, the availability of charging stations along my routes and what they charge, overall maintenance cost) of an electric car that is a difficult question to answer. ... more

April 27, 2011

Robert Baker and 13 other people answered this question

Would you rather work from home or at the office?

I have always enjoyed working from home more than working in the office especially when I live in a state that has congested traffic (MD). The 1.5 hours that I spend in traffic each day is usually better spent working.
I have found that when ... more

April 27, 2011

Robert Baker and 5 other people answered this question

How do you keep from feeling isolated when you work from home?

How far are you away from the home office or from your nearest co-worker? How often do you plan trips in to the home office? If you are too far away from any of your co-workers you should schedule lunches with friends in the area ... more

How can rebranding an established company name affect a business's image?

Home Office

Working from Home

April 26, 2011

Robert Baker and 1 other person answered this question

To answer your question broadly it should be noted that a lot depends on how a company was perceived prior to the re-branding. Did the original name lock a company into a specific segment that it had outgrown? Kentucky Fried Chicken quite easily and without ... more

April 26, 2011

Robert Baker answered this question

How do you know video is effective? What is the measure that tells you that is true?

What is your purpose in using video?
For the last few years I have watched as streaming video from Houses of Worship have become big business. I have seen that those churches that don't stream video are always questioned as to when they are going ... more

Video content creation: what are some tips for creating video marketing content for a website?

Focusmarketingrt

April 26, 2011

Robert Baker and 2 other people answered this question

You mentioned a tight budget, make your point quickly and get out. Don't try to outsmart your customers. You want them to know what you are selling and why they should buy it.
It can be done on a budget but you will want to ... more

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