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Tibor Shanto

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Sales/Marketing, Renbor Sales Solutions Inc.

1233 points

Tibor Shanto
Principal, Renbor Sales Solutions Inc.

Tibor Shanto is a recognized speaker, author, and sought after trainer. Tibor is the coauthor of Shift!: Harness The Trigger Events That Turn Prospects Into Customers His article "How to shorten your Sales ...

Tibor Shanto
Principal, Renbor Sales Solutions Inc.

Tibor Shanto is a recognized speaker, author, and sought after trainer. Tibor is the coauthor of Shift!: Harness The Trigger Events That Turn Prospects Into Customers His article "How to shorten your Sales Cycle?" was voted number one by readers of Top Ten Sales Articles. Tibor is a Director of and a contributor to Sales Bloggers Union, and his work has appeared in numerous of publications and leading sales websites.

A 20-year veteran of the information, content management, and financial sectors, Tibor has developed an insider’s perspective on how information can be used to, shorten sales cycles, increase close ratios, and create double digit growth. Called a brilliant sales tactician Tibor shows organizations how to execute their strategy by using the right information to create the perfect combination of what are the tactics to apply and when.

Prior to Renbor, Tibor spent 10 years with Dow Jones; after launching their Canadian business and building a solid team and revenue base, with double digit CAGR, Tibor was appointed Sales Director for Canada and The Central USA. As Director of Sales Strategy, Tibor developed a very forward thinking global Sales Training program and was instrumental in building their Client Solutions organization. Tibor is a director and contributor to The Sales Bloggers Union.

Direct +1 416 822-7781
Toll Free (800) 661-8760
Tibor.Shanto@SellBetter.ca
Twitter: @Renbor
Blog: The Pipeline - www.SellBetter.ca/Blog
You Tube - www.youtube.com/sellbetter

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WEB: The Pipeline - Sales

May 25, 2012

Dave Brock recommends this answer by Cale Helmer

What's your reaction to cold calls?

Axel, I have to respectfully disagree with your assessment of cold calling and advertising through a medium like Yellow Pages. To begin with, you seem to be basing your premise on the generalization that cold calling is a poor technique for landing a sale (forgive ... more

Business Development

May 18, 2012

Tibor Shanto and 5 other people answered this question

What are the ways that sales can use the content marketing produces?

One way is to use it to create alignment with buyers' issues and objectives. Specifically to formulate questions to create and drive engagement. The questions get the customer to focus on issues and drive dialogue, while the content acts to validate the sellers and their ... more

Content Marketing

Sales Collateral

May 18, 2012

Tibor Shanto recommends this answer by Jonathan Farrington

What are must read blogs for the VP of sales in all Fortune 1000 companies?

Alen, for the record, I can only repeat that subscriptions were stopped three years ago: This allowed us to include only the very best sales and marketing experts based on merit, rather than the fact "they paid us money"
One other fact that you may ... more

May 7, 2012

Tibor Shanto recommends this answer by Michael A Brown

Can you get ROI from sales training acquired through RFP?

Hi Tibor! I am showing your question at this very moment to a group of sales people I am training at St. Petersburg, Russia.
There is absolute amazement and horror that any organization would even consider trying to achieve sales training ROI without involvement and ... more

Sales Enablement

Sales Management

May 4, 2012

Tibor Shanto and 2 other people answered this question

Why did LinkedIn buy SlideShare?

Or they needed to do something to appease investors?!?

May 1, 2012

Tibor Shanto and 1 other person answered this question

How effective is email prospecting?

E-mail prospecting can be very effective, especially if it is part of a complete prospecting strategy that includes cold calling, referrals, texting, and more.
With so many options for communication, everyone's favourite mode will differ. Until you are certain what your prospect's mode you need ... more

Email Marketing

April 30, 2012

Tibor Shanto recommends this answer by Dave Brock

What are the most effective sales techniques and what are some alternatives to cold calling?

Great response Joanne. I may have read Tibor's comments differently. I believe he was saying to use whatever advantage you have--if you know the customer, use that, if you can get an internal referral, use that, if you can get an external referral, use that. ... more

April 11, 2012

Tibor Shanto recommends this answer by Ellen Bristol

Should sales people use texting as a means to engage their buyers?

I too respect your viewpoint. But I also heard the same thing about using email to introduce yourself, cultivate a prospect, present a proposal or deliver an invoice. Now it would be considered "quaint" for an executive to make a fuss over such techniques. more

March 23, 2012

Tibor Shanto is now following Steven Rosen and 1 other person

March 23, 2012

Tibor Shanto and 1 other person answered this question

Why do many sales reps feel a natural progression of their career will be marketing?

I think everything Andrew states above is accurate. Key is the development aspect, both for Sales Managers and Sales Reps.
But more than any of the above are two views that converge to create this situation. First many sales people don't like to sell, and ... more

B2B Sales & Marketing

Feb. 12, 2012

Tibor Shanto and 4 other people answered this question

Why is it that some sales people say cold calling is dead? If cold calling is really dead, what other means are there for creating leads?

I always find these discussions about cold calling being dead amusing, and in many ways, it explains the rise in the volume and popularity of zombie movies and TV shows; "Just when you think it is dead, it comes back!" Sure if you are going ... more

Jan. 24, 2012

Tibor Shanto recommends this answer by Michael A Brown

When training new sales reps, how important is it to showcase the successes of other reps?

Hi Lauren! While peer success stories may be the “icing,” they are not the “cake.”
The “cake” is the sales process itself, amended and/or enhanced by the specific new tool or technology, whose use is then endorsed, enforced, and reinforced by sales management.
This approach ... more

Sales Management

Jan. 23, 2012

Tibor Shanto and 6 other people answered this question at this roundtable

The Future of Selling [1/23 @ 11 am]

What has been the biggest change in sales in the last year?

Carlos
What I am saying is that any given time, some 70% (some will say 60% some will say 80%, let's call it 70%) is not either actively in buying mode, or consideration mode, but in what the sales industry refers to as "status quo". ... more

Lead Management

Following 5 Topics

Sales Management

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Followed by 115 People

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