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April 19, 2012
Tim Fitch
and
5 other people
answered this question at this roundtable
Sales Influencers: Part Two
[4/12 @ 1 pm]
Does using the term "Sales Influencer" indicate something negative - that you are working to influence in order to obtain sales?
Lori, I have found that in large ticket sales situations such as major construction projects, sales influencers can often be external advisers to the customer. For example lawyers, project management consultants, cost consultants etc. This is why I subscribe to the view that in these ... more
March 4, 2012
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