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Tim Minahan
Chief Marketing Officer,
Ariba, Inc.
20 points
Seasoned business development and marketing executive with over 20 years experience in enterprise technology research and marketing, product and social media management, strategy, and sales growth. Widely recognized as a leading domain expert on Cloud, social media, technology, supply chain, and outsourcing trends and strategy.
Jan. 4, 2012
Jan. 4, 2012
answered this question
Jan. 4, 2012
answered this question at this roundtable
Responsiveness is also critical. You can't let a question or dialogue linger long without response. The essence of a community -- either online or off -- is engagement.
Frequency is also vital, especially when just starting a community. You ... more