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Nov. 30, 2011
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Aug. 19, 2011
Tom Groenfeldt
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21 other people
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How do you decide which customers are more important than others?
Another issue arises in high-end strategic sales, such as new technology or software. At an IBM Wharton seminar for IBM business partners some years ago, the owner of a tech company asked how to know what salesmen were doing. He didn't want to fire a ... more