Share what you know with millions of people
Focus is the best place to turn what you know into remarkable content
6
Do the metrics you are about to discuss apply to non sales social business investments e.g. communication about new infrastructure projects?
Events
- Dos and Don'ts of Small Business Marketing May 29 @ 11 am PT
- Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
- The Tricks to Paid Media June 6 @ 11 am PT
- Display Advertising for Brand Awareness June 20 @ 11 am PT



1 Answer
I'm a little confused by your question so I'm not sure that I'm going to hit the mark.
The metrics we talked about in today's roundtable on Social Customer Service ROI spanned across multiple data sets. They were 1) Operational metrics (for today, that meant call center metrics), 2) social metrics, and 3) business results.
Answer This Question