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Do smaller businesses have to worry about benchmarking too?

Asked at: Simplifying Social Business: Assessing Where You Are in the Social Media Continuum

Benchmarking studies seem to be reserved for medium - large companies. Should smaller businesses worry about benchmarking too?

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Topics
Customer Service
Marketing
Sales
CRM
Public Relations
SCRM
Simplifying Social Business
Social Business
Social CRM
Kobe, Caty
Caty Kobe
asked on Dec. 7, 2011

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