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Does Twitter have real business value and should it be allowed in the workplace?
A question I have been asked 100 times. Does Twitter and other social media make workers less or more productive? I lean towards more productive. Plus, I have found that banning things like this does not work so do not even try.
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- Theresa Kramarz
Twitter certainly can have a business value. If you look at companies like Infor who are leveraging the concept of social media networks, they are allowing the consumers to "subscribe" to feeds from within your ERP system based on a watch list that they define. This translates to people getting the information they need or want to follow when they need it.
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Employees (and their organizations) can benefit from Twitter when it's leveraged as a research tool. Twitter is a terrific place to put one's finger on the pulse of important business and industry conversation. I've found that 30 minutes spent on Twitter each morning gets me up to speed on the latest topics and trends that are relevant to my business interests. It is also a good way to monitor competitive activities.
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We work with both residential and commercial clients. Give us a call today for more detailed information!
click this link http://www.richardsoncustombuilders.com
Certainly. Twitter and alike are good tools to monitor "pulse":
consumers, industry, et cetera... as well as uncovering talents.
Concerns would just mainly be on productivity not trade secrets
as tweeting out of hand could put a dent on the former,
however, weight on the latter would ruin specially the tweeter.
This is @TheGreatLight.
Absolutely, Twitter has real business value and should be allowed in the workplace. It's like saying we shouldn't have workers e-mailing each other if you prohibit its use on the job.
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yes and yes. i'd say most organizations haven't really figured out how to leverage it for internal communications, but it clearly has application externally for employment branding and recruitment. while an organization should have a reasonable, legal, and simple statement on the use of social media in the workplace and during "working hours," I don't believe said statement/policy should in any way inhibit employees from using it...slippery slope (and somewhat futile) all around.