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Is good customer service always good customer service?
Do you use different customer service strategies for tangible products and non-tangible products or domestic versus international? Why? or why not?
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2 Answers
No, It is not always the best. Customer Service should be the number one service that every company provides. This is the station that is responsible for making all your customers return and they tell others how wonderfull an experience they had with the company thereby recruiting others to come to us. When we work in customer service we must take ownership so to speak and always be ready to answer any question with knowledge and confidence and always know our product.
Customer service should be structured and streamed as a response to a target group and not just in the form of a one-size fits all. Customer service components should then be bundled based on value engineering springing from segmented target groups.
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