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How much time and money do you spend on social media?

Does your business have a social media budget? Do you have a social media team to keep your social media updated? How much do you depend on social media for marketing?

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Lindsey Walker
VP marketing

I think that it varies depending on what type of business you have. Obviously small businesses don't necessarily have the budget to bring on a team of social media experts, and businesses that have money don't necessarily want to. I think social media is very important for a business, but I don't necessarily think spending a lot of money on it is important either. There are a lot of ways to get exposure on social media without spending any money at all.
I think most businesses should advertise and market themselves on social media, but to depend on it entirely is also not a great idea.

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