Is Jigsaw the king?

You might want to have a look at a piece of research that Benice Grossman and I published a few months ago, in which several online providers of B-to-B data, including Jigsaw, were assessed for accuracy and completeness. The white paper is available here: http://www.ruthstevens.com/white_papers.html And,by the way, we plan to conduct an updated comparative analysis early next year as well.

Jigsaw is definitely one of the best options if you are looking for lists of contacts based on broad titles etc. They have contact email addresses and phone numbers which makes them very usable.

But I'd say its not an all purpose solution.

If you are looking for deep rooted role-based contacts to focus all your marketing and sales (expensive) efforts on, then I'd argue that more specific list building based on your requirements will go a long way in delivering a strong ROI.

Building and maintaining high quality and actionable marketing database is a huge challenge that I feel doesn't get as much indepth though/discussion.

I'd be glad to discuss more if you'd like. You can DM me on twitter @readycontacts.

Best,
-Vaibhav
PS: We have been delivering role-based contact lists to small and large companies for a while and that is the experience behind my comment. Just wanted to mention without sounding like I am promoting our offering :-)

Jigsaw is the best, most accurate, list provider we've ever seen. 100% multi-channel. They have the company address and the actual contact address where different. Company phone # and the direct dial # which is rare to find anywhere else. And, most important, all their records have the B2B email. Can't find that anywhere else, etiher.

They are about 80% to 85% accurate, which we find to be a good 25% better than their competitors.

And, they give the company data and basic firmagraphics away for free. That's big.

They don't satisfy everything, but they satisfy most, so I start there and then fill around them.

I know they just jumped into the Profiling, Lead Gen, Appointment setting, etc business, too, so you should ask them about that.

DIGIGURU

I used Jigsaw quite a bit and have been pleased with the results. I've also used Spoke (www.spoke.com) for direct mail, sales prospecting, and email campaigns and the results have been similar - so I would suggest shopping for the best price between the two and see who is more cost effective.

I think Jigsaw is great when you are looking for job titles or filling out your list of contacts for a company. As Vaibhav mentioned, role based is another ballgame. Another "role based" contact vendor is Reachforce. I'd skip the industry trade publications as they tend to have the right people, with the wrong info. People tend to use their personal info for those sorts of lists. But honestly, all though it is an appealing way to build your list, inbound techniques have higher response rates: using linkedin, blogs, your own newsletter etc.

It also can work well if you can have a partner mail on your behalf as well.

Good luck.

Hands down Jigsaw is by far the best! A lot of other list providing companies actually use and get THEIR data from Jigsaw! Complete records with names, e-mails, address, title, phone (many direct). 100% if not accurate, update and get your points/money back on the spot no questions asked. Try asking for the quality that Jigsaw has from any other company and see what excuses they give you.

Of course Jigsaw is the best! Community driven... AND you never pay for bad data. Tell them your email bounced, get your points back and continue prospecting. They clean your existing CRM too with their new product, Data Fusion every night! Keeping my CRM up to date and accurate is a priority and helps drive my business. Definitely something to look into since no one else can offer that kind of service.

Jigsaw is a great service, and you may also want to check out Demandbase (who gets data from Jigsaw, Harte-Hanks, Hoovers, D&B, LexisNexis and a variety of other sources) and allows you to search, select and purchase contacts one at a time or by the thousands without any sort of subscription. We also offer solutions that help you identify the businesses on your website, who are actively searching for you along with contacts for sales outreach. visit www.demandbase.com

Bradford, If the information you are seeking is Name, Title, Direct Dial Phone number and Email address, then Jigsaw.com is the clear leader. With their innovative , "Crowdsourced" business model, they are the clear leader.

If you are looking for more depth on each contact, employment history, education background, web content, social networking profiles, etc. then I recommend Zoominfo.com.

I write about Web Tools for Sales and Marketing on my blog at Fill the Funnel. Michael Damphousse (see comment above) provided references to one of my posts about Jigsaw. You can also review Zoominfo highlights by searching on Zoominfo from within the blog. Michael's post is also a very helpful read on this topic, and he makes his living using these tools and a recognized expert in the field.

Good luck, and let us know what you decide.

Jigsaw has multi-million contacts in their database so it is surely significant benefit, it can also be a drawback since there is a fairly high percentage of contacts which has expired and although there is a system in place for users to mark bad contacts, the sheer volume of data makes it difficult to maintain the quality of it so its not uncommon to find contacts that no longer exist in their roles.

Our company Smarte's ContactGenie:

Smarte’s ContactGenie continuously monitor and update thousands of Influencers and Decision Maker’s contact information across every role, level and function etc. We can deliver “Contact Database” for thousands of companies as per customer specific criteria with the highest quality, relevancy. In addition to US and Canada, Smarte has been providing contact database for many European Countries including UK, Germany, France, Spain, Italy etc. Smarte’s next-generation web crawling technology and access to proprietary data sources coupled with a multi-step validation process ensures that the leads are accurate, validated and complete. Smarte’s ContactGenie is the ideal for every sales and marketing professional, for purpose of Lead Generation, Email and Direct Mail Campaigns, and CRM Data Enrichment.

Our existing customers are seeing their pipeline increase exponentially, getting a higher hit ratio in their marketing campaigns and experiencing their sales cycle shortening dramatically. We'll love to exceed those with all of our customers.

Please feel free to get in touch with me at (408) 834 8842 or sgala@smarteinc.com