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As Pinterest is mostly a picture board, what types on content should B2B companies be sharing on Pinterest?
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The Rise of Pinterest in B2B
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1 Answer
Lauren, here are some ideas:
1) Pictures of the products you make. GE has a great example of this called Badass Machines http://pinterest.com/generalelectric/badass-machines/
2) Infographics
3) Videos. Pinterest allows you to post videos as well as pictures.
4) New designs or design ideas for products
5) Photographs from company events, particularly those involving customers
If you're interested in more details, I wrote a post about using Pinterest for B2B at http://www.agilemarketing.net/pinterest/
-Jim
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