What are your pet peeves when it comes to social media?

My social media pet peeve is when the the business page and the personal page post the exact same post right next to each other on Facebook.

If your friends are interested in your business posts, they will "like" your business so you don't need to post twice.

When I am friends of both the person and the business, the posts are redundant I feel slammed.

Also, if you're going to ask for people to sign up to receive your newsletter, and yet you automatically post them to your social media sites, there is no incentive to sign up.

Auto DM's. In real life do you wave your business card at someone you just shook hands with? It's tacky and also demonstrates a lack of understanding of the culture. That's my pet peeve.

Two things that surface my frustration with SM:

1. Trolls
2. Misconceptions on harvesting intent vs harvesting interest

My SM pet peeve is the over abundance of social media gurus - most giving the same advice as the rest of the pack; and the lack of implementers. There are plenty who develop strategy, frameworks and infrastructure. That's fine. Those are all important. In the SMB world, though, there's a major need for competent practitioners willing to roll up their sleeves and do the work - write the content, socialize that information via the various platforms, listen and learn, feed back the learnings into the strategy, and refeed the cycle. It's a shame to see so much good work on the strategy end go to waste because of a lack of resources to execute.

The bots. When there isn't a human behind the account, how credible is that?