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What Is Earnings Per Click (EPC)?

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Topics
Marketing
Glossary
Internet Marketing
Metrics
Paid Search
Irish, Mark
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Mark Irish
asked on Jan. 4, 2010
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Allen Davis
Allen Davis
Marketing Director
Posted on Jan. 6, 2010
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Earnings Per Click is a performance metric derived by dividing total revenue earned by the number of clicks generated by an asset.

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