Share what you know with millions of people
Focus is the best place to turn what you know into remarkable content
1
What is the best and most cost effective way to email businesses without obtaining their permission?
My site's growth hinges on our ability to email market to small businesses. Are there any companies out there that can assist us with lists of businesses that we can turn into profiles and then send claim letters out to those businesses?
Events
- Live now Dos and Don'ts of Small Business Marketing May 29 @ 11 am PT
- Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
- The Tricks to Paid Media June 6 @ 11 am PT
- Display Advertising for Brand Awareness June 20 @ 11 am PT
Related Activity
5 Answers
David, check your premises. Do you need to email market to small businesses? Other things that may work just as well:
* writing useful guides for them and publishing on your blog (or itunes or amazon)
* Cold calling 20 prospects and asking them what they need and how your company can help
* Cold calling 20 prospects and asking how they found their last purchase
* Inviting 20 local prospects to your office for lunch to understand them better
* Asking existing customers for referrals
* guest blogging on small business blogs
Behind your desire to spam is a hidden uncertainty about who your target market is and what they want.
Is there no one willing to help David become a spammer? No one?
No one wants to help David become a spammer. At the same time, Chad and others may be assuming that his potential audience is in the tens of thousands.
If you know what your target customer looks like, you can do your own research on social networks or wiki data services such as JigSaw (Datacom) to identify individuals, build your own list and send a personal introductory letter. That's not spamming. Spending an hour a day, (looking at profiles one at a time) you can identify 100 - 150 potential customers a week. That's more than 5,000 over the course of a year. If your message is solid, a good number will opt in to receiving ongoing communications and you are off to the races.
David, if you are looking for a quick fix, this is not the answer you want. But, it has worked for me and my clients,
David,
I understand what you are up against..I really do..but really ask yourself how you would feel or already feel if someone were to do the same thing to you.
Andrew
One way to get started is to work closely with someone who already has a large successful list. Look for an endorsement, and a mention in their mailings. They will first need to believe in your product, else you will have to pony up to them. Either way, you are getting in front of a large number of loyal customers in a non-invasive manner.
Good luck!
Together, let's pout the fun back into work!
Belldon Colme
belldoncolme@gmail.com
Answer This Question