Share what you know with millions of people
Focus is the best place to turn what you know into remarkable content
0
Who do you think offers the best survey software?
Best as in- most bang for buck. And what do you see as the biggest differences between the solutions that are out there? The type of surveys? The types of reporting? The levels of reporting? The respondent's experience? What else?
Events
- Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
- The Tricks to Paid Media June 6 @ 11 am PT
- Display Advertising for Brand Awareness June 20 @ 11 am PT
Related Activity
6 Answers
There are some differences that set them each apart but for the most part they all offer basically the same things. I'm partial to SurveyGizmo. I've been testing out their new 3.0 the last few months and it is really an improvement as far as creating the survey itself and the new options they have added. Reporting options are always a main factor as is the overall layout/design options of the survey itself. I like to work with a good interface and I want my responders to have a good experience too so I think the customizations they offer really help with that. I have had a few bugs with 3.0 and had to contact their help/support which was a fairly quick and helpful experience so I would add the support you receive from the provider as something to consider as well. Most everyone has heard of SurveyMonkey (and to a lesser extent Zoomerang) so there is some instant name recognition of being a well-known survey provider but I have heard a lot of groans and complaints of unprofessional associations regarding using SurveyMonkey so I do believe a company's reputation (and in the case of SurveyMonkey, over-exposure/over-use) does have an impact on responders. Hopefully SurveyGizmo will start to get more exposure, they are well-deserving IMHO.
I have to agree with Nancy. I just recently had a need for a survey product and did a good bit of research and found that SurveyGizmo was the answer for me. One thing that was very important to me was that SG seemed to provided better options to communicate back to the responder through their automatic email responder. The other providers seemed to be pretty much limited to the basic "Thank You" response email. SG had options where you could have certain emails sent automatically back to the respondent for certain answers provided in the questionnaire.
Ah, this has been extremely helpful. Thank you Nancy and Mike. Great points about people's associations with certain brands and the response e-mails. Those are both key points that can be easy to overlook. How much emphasis do/did you place on integration with other systems your company may use, such as a CRM, or even just Outlook? Also, how much do you rely on these providers' reporting or analytical tools vs. simple excel spreadsheets for your data analysis and interpretation?
Sombody pointed out a nice comparison of free survey tools from freesourcing.org. See http://freesourcing.org/blog/free-survey-tool-reviews-thanks-to
We used zoomerang as a supplemental tool while I was at a F500 firm, and it satisfied our needs perfectly, at a price that was a non-factor.
Hi Jessica,
You are smart to ask around about survey software and market research tools. Sometimes it is hard to sort out the differences and what features are most important.
I speak for Qualtrics, http://www.qualtrics.com
Focus seems to have a great grasp on business trends, and Qualtrics is the answer for all corporate research needs. Take a look at our website and you will see we are a step above the rest.
Qualtrics is continually being updated to offer you the best in research tools. It balances the easy-to-use functionality of lower-end tools and still gives you the flexibility to be advanced as you'd like. It really is the perfect solution for what you seem to be looking for.
Qualtrics can be integrated with CRM, it contains professional analytics that update instantly and over 86 question types to help you engage respondents.
I could go on and on.. :-) Feel free to give us a call 800 340 9194, and we can walk you though a demo of the tool. Or sign up for a free account, etc. on our site.
Best of luck in your search, Jessica!
Jill Taylor
Answer This Question