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Who succeeded where Netflix failed?
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1 Answer
Netflix, the big ouchy. Who would have thought that Blockbuster would get in a few good knocks at Netflix's expense? But then Blockbuster paid attention to social conversations and Netflix didn't.
Brian - Do you have a favorite example of a social CRM #fail?
P.S. If any one is interested learning more about Netflix's debacle from a social CRM standpoint, check out today's roundtable The Promise of Social CRM, pt 2. Dr. Natalie and I spent some time today knocking Netflix around some more.
http://www.focus.com/roundtables/simplifying-social-business-promise-social-c...
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