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Would you consider using teaser videos to promote a virtual event? Why or why not?
This question was asked during the March 31 roundtable on "Tips and Strategies for Marketing Your Virtual Event" with Cece Salomon-Lee, Michelle Bruno and Shannon Ryan. FocusMarketingRT
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2 Answers
Absolutely, if you have the means to do it. Video content has become mainstream, it is a format that appeals to many people and it can easily become viral.
A properly created video can really send a message on what your events purpose is. With so many free avenues available to showcase a video it can be used as a great way to set your event apart from other virtual events.
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