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Community Management: Practical Lessons From the Field
Highlights
David Spinks says: "Community managers are like Pokémon... everyone wants one but they aren't sure why." We believe it's because the community function hasn't been integrated into the rest of the organization well enough.
This is not your parents' "Community Management 101" session. We take it a step further and challenge your company to think about community as a key business function. After all, a strong community can help you reach your sales goals, delight and retain customers, create better products and build advocacy. Learn from a panel of community experts in companies of all sizes -- from mega-huge to startups -- how to build community into your organization. Our talented panel, moderated by Yammer's Head of Community, Maria Ogneva, included:
- Connie Bensen, Senior Community Strategist, Dell
- Evan Hamilton, Community Manager, UserVoice
- Rachel Happe, Principal & Co-founder, The Community Roundtable
- Thomas Knoll, Co-founder, LaunchRock.com
- Caitlin Rosberg, Social Media Manager, Lakeshore Interactive
Speakers
Events
- Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
- The Tricks to Paid Media June 6 @ 11 am PT
- Display Advertising for Brand Awareness June 20 @ 11 am PT
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