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B2B Sales Cycle

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Oct. 27, 2011

Dave Brock and 1 other person answered this question

Value - what is it?

Jennifer is right on target with her comment/question. Value is in the eye of the beholder--the customer. It's the sales person's job to understand what the customer values.
Many sales and marketing people understand this (execution is a different matter) but don't take it far enough. ... more

Aug. 9, 2010

Craig Burns asked a question

How long is a typical B2B sales cycle when selling electronic medical records software?

B2B Sales Cycle

Electronic Medical Records Software

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