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Jan. 12, 2011
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Jan. 12, 2011
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Jim Williams
Points: 50
Director, Product Marketing
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Jon Miller
Points: 48
VP of Marketing
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Kathryn Kilner
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Marketing Manager
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David Pitta
Points: 10
Demand Generation Marketing ...
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I like Jim’s analogy of Revenue Performance Management (RPM) to Supply Chain Management (SCM) since it provides a useful context for both “managements” and how they really boil down to rationalizing processes and procedures already at work – ... more