Join Focus

Share what you know with millions of people

Focus is the best place to turn what you know into remarkable content

Follow Following Unfollow

Corporate Website

Ask a Question

Feb. 29, 2012

Deanna Layton and 10 other people answered this question

Why aren't more corporate websites social?

I think being social causes many corporations to examine its core corporate beliefs and approach. Posing questions like,
"Why are we selling what we are selling?"
"Why should anybody care about our brand?"
"Do we really care about our end users?"
"What do we believe ... more

Marketing

Corporate Website

Social Media

Website

Dec. 5, 2011

JP Morgenthal and 1 other person answered this question

Is gamification part of your user engagement strategy?

The concept of gamification is awesome! When will the word be added to Webster's dictionary? However, as an architect, it's perhaps one of the most complex layers to incorporate into a business process. I believe there's some leading edge successes out there, but copying them ... more

Customer Service

Information Technology

Marketing

Corporate Website

5 more topics

Oct. 5, 2011

Sudeep Misra answered this question

How do you market a new website effectively for a niche market?

In my opinion, you should be doing the following:-
1. Define your target market very well
2. Know their behavior .e.g. which websites do the decision makers go to? Which social media to they participate actively in? Which publications/media do they read
3. Create your presence as per ... more

Sept. 23, 2011

Patrick Murphy and 5 other people answered this question

How effective is a company video in your marketing strategies?

Videos posted by companies can be very effective for attracting customers as they are something different. They give an alternative to blogs and whitepapers. We do webinars which add to our blogs and whitepapers and it can be very effective. I will link you to ... more

Sept. 16, 2011

Roger Bauer answered this question

Should video always go above the fold on your website/blog? Why?

It's a good practice to have video above the fold, but it ultimately depends upon what the goal of the video is ... if it's to encourage an action it should definitely be above the fold.
If there is a back story that leads into ... more

Sept. 4, 2011

Maria Marsala answered this question

When is it OK to use another company's logo on your website?

I have an area of my website I call "as seen in" and that's pretty much the place I use other company logo's. I link the logo to the article I was quoted in or wrote. When I am speaking to the company I ask ... more

Sept. 2, 2011

Lauren Harper asked a question

What is social proof, and why is it important to showcase it on your website?

Sept. 2, 2011

Lauren Harper asked a question

Is your website mobile optimized? Have you seen an increase in traffic as a direct result?

Information Technology

Events

Lead Nurturing 202: The Next Generation May 31 @ 11 am PT
Marketing Thought Leaders: A Conversation with Jamie Mallinger June 1 @ 11 am PT
The Tricks to Paid Media June 6 @ 11 am PT
Display Advertising for Brand Awareness June 20 @ 11 am PT

Top Contributors

more less

Gurmail Singh

Points: 40

UC BDM Follow Following Unfollow

Bob Parsons

Points: 30

President Follow Following Unfollow

Chris Beaudoin

Points: 30

Video Marketing Specialist Follow Following Unfollow

Brandon Goldman

Points: 25

Follow Following Unfollow

Scott Albro

Points: 20

Founder, CEO Follow Following Unfollow

Amit Verma

Points: 20

Group Media Manager - Intera... Follow Following Unfollow

Mike Rivera

Points: 10

Senior New Media Strategist Follow Following Unfollow

Matt Bertuzzi

Points: 10

Marketing/Ops Follow Following Unfollow

Alyson Stone

Points: 10

Manager, Customer Programs &... Follow Following Unfollow

Steven Herron

Points: 10

Chief Instigator Follow Following Unfollow

Tim Aldridge

Points: 10

Sales/Marketing Follow Following Unfollow

Jamie Wallace

Points: 10

Content Strategist and Write... Follow Following Unfollow

Jerico Pariñas

Points: 10

Internet Marketing Personnel... Follow Following Unfollow

Jon Schickedanz

Points: 10

Sr. Account Executive Follow Following Unfollow

Linda Galindo

Points: 10

President Follow Following Unfollow

Search for...

Share what you know with millions of people

Focus is the best place to turn what you know into remarkable content

Corporate Website

Recent Activity

Events

Top Contributors

Related Topics

Search for...

Share what you know with millions of people

Focus is the best place to turn what you know into remarkable content

Corporate Website

Recent Activity

Events

Top Contributors

Related Topics

Log In

Not a member yet? Join Now

Join Now

Already a member? Login

Focus is free.

Focus is simple.

As Featured In